Lionsgate promoted the scene with binary code, some HTML excavation, and an #UnlockMockingjay hashtag. And then it leaked on Tumblr.
On Monday, Lionsgate sent fans of The Hunger Games on a wild goose chase through the internet for a deleted scene from Mockingjay – Part 1. You can watch the scene below:
The scene, which leaked early on Tumblr, features President Snow (Donald Sutherland) explaining to Peeta Mellark (Josh Hutcherson) why he needs to be the Capitol's "voice of reason."
Lionsgate / Via itsjoshhutchh.tumblr.com
It started with a post on The Hunger Games' official Facebook profile on Sunday promoting "an important message" from President Snow.
Yet again, Lionsgate seems to be treating the real world like it's Panem — and specifically, the Capitol.
Not creepy at all!
On Monday, President Snow's "message" became interrupted with a series of binary codes.
Lionsgate / Via cdn.republicproject.com
via on BuzzFeed
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