Cereal Killer owner Gary Keery fired back after an interview in which he was questioned about pricing out locals in London’s poorest borough.
London's first cereal-based restaurant, the Cereal Killer Cafe, opened on Brick Lane this week.
It's brainchild of brothers Gary and Alan Keery, pictured. They serve over 100 varieties of cereal, including rare and imported brands, and charge £2.50 for a small bowl (30g), and up to £3.50 for a large bowl (50g), plus milk.
Matthew Tucker/BuzzFeed
Channel 4 News Reporter Symeon Brown interviewed Gary on Wednesday, and questioned the ethics of their prices in one of the poorest parts of London.
Brick Lane is in the borough of Tower Hamlets, which has the highest rate of child poverty in London, according to the charity End Child Poverty.
Matthew Tucker / BuzzFeed
During the interview, which you can in full below, Keery defends their pricing as "cheap for the area" before asking for the interview to stop.
Last night, Keery took to the Cafe’s Facebook page, posting an open letter to Brown and Channel 4, saying, “What you have tried to do to me was completely unfair.”
He also mentions that Brown failed to pay the £3.20 he owed for the cereal he ate, before signing it "Gary Keery (the worst person in the world)".
via on BuzzFeed
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